I'm referring to the avweb article here: https://www.avweb.com/blogs/insider/GA-Sales-Barely-Above-a-Flat-Line-230813-1.html Here's where I think Cessna is at; Cirrus has a better product. It is safer, faster, and more modern in appearance. The used market offers more value. That leaves Cessna duking it out with Piper for some training airplanes, and let's be honest, most FBOs are going to buy used, right? So the question is; who is buying a BRAND NEW 172 or 182? Why would you possibly want to do that? The used market will give you so much more for your money. I know that is likely true many places, but seriously, who here would spend close to $400,000 for a 172? reference: https://www.planeandpilotmag.com/article/2017-cessna-172-skyhawk/#.WvoDDogvy70 So Ford decided to cut bait, and ditched most of the car production they were doing. How long before Cessna does the same? I don't think it makes sense to keep doing what they're doing. So you are now the CEO of Cessna; what's the plan? Do you try to breathe some life into the venerable 172 and 182 models (faster, sleeker, "new Mustang" feel, maybe a 'chute), or do you cease production and focus on your real moneymakers?