https://www.discounttire.com/
The foundational document I used on the military/OEM side was
MIL-H-46855. The gist of it is do a task analysis first, with plenty of end user representation. Look at the environment, etc. Employ mockups, walkthroughs, and prototypes. What happens is you iteratively allocate functions, some to the human, some to automation. Test, verify, and validate. And with most of the weapon systems I'm familiar with, there is always a human in the loop. Maybe distant eyeballs, but always there.
Don't know if Discount Tire is ready for that yet. They will watch the technology, and make their cost/benefit analysis when necessary.